Guaca Go is a love letter to all things avocado. What started as a food stand in sunny Key West has become a local favorite with multiple locations around South Florida, offering a certified fresh, locally flavored experience.
Guaca Go came to us at a time of growth as they prepared to open two more locations. With their brand foundations already laid, they wanted to freshen up and re-energize their brand. We focused on increasing local brand awareness and creating a brand that stands out amongst the fast-casual competition. Our design work leaned into a brightly colored tropical vibe while playing up a cheeky, fun tone. With this refresh, we delivered fresh designs, new menus and signage for their location interiors, whimsical illustrations, a campaign focused on pushing their “local faves,” and a set of social media posts so they could start building out their online presence.
